No more Bratz dolls. On December 3rd, Judge Stephen Larson, the United States District Court Judge presiding over ongoing intellectual property litigation between Mattel and MGA Entertainment, Inc., granted Mattel's motion for a permanent injunction barring MGA from manufacturing, distributing or selling Bratz fashion dolls, or using the "Bratz" name for any goods or services. He ordered MGA to transfer all trademark rights in the "Bratz" name to Mattel. The Court also held that MGA and its CEO, Isaac Larian, had engaged in unfair competition against Mattel. "We're extremely pleased that the Court granted Mattel's motions for an injunction and ordered MGA to stop selling Bratz products," said Robert A. Eckert, chairman and chief executive officer of Mattel, Inc. "The Court's rulings underscore what Mattel has said all along -- that MGA should not be allowed to profit from its wrongdoing." Judge Larson confirmed yesterday that "Mattel owns all right, title and interest, including any and all copyrights, in and to the Bratz-related works ..." The Court further ruled that "hundreds of the MGA parties' products -- including all the currently available core female fashion dolls Mattel was able to locate in the marketplace -- infringe [Mattel's] rights." As part of the permanent injunction, the Court also ordered MGA to recall all infringing Bratz products from store shelves and to reimburse retailers for the recall. Mattel's request for a permanent injunction came on the heels ...
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